http://ideasbrothers.net London's freshest family advertising blog Wed, 09 Sep 2009 11:06:03 +0000 http://backend.userland.com/rss092 en Posts have been slow lately on Ideas Brothers but don't worry – the ideas haven't slowed down. If anything they have escalated to another plane. A plane that is anything but plain. We've been working on all kinds of exciting projects. One of them was our first go at traditional ... http://ideasbrothers.net/?p=252 World tennis no. 1 Rafael Nadal withdrew from this year's Wimbledon due to "tendonitis" in his knees. A plausible story. But the real explanation for his no-show has now been revealed: the star has been hiding out in his hotel room ever since getting embarrassing tattoos on both knees. The bashful ... http://ideasbrothers.net/?p=250 Michael Jackson, pictured here with close friend Uri Geller, was one of the most creative artists in the history of pop. It seemed he only had to have an idea for it to enter the public imagination. When we were children, we saw him as akin to a third brother, ... http://ideasbrothers.net/?p=247 http://ideasbrothers.net/?p=244 This classic birthday card indicates how culturally and historically aware Tom was as he grew up. For example, he clearly had a deep understanding of how every man in China is a dynasty, and how mum is also a dynasty. Looking back though, we wonder if the branding was adequate. ... http://ideasbrothers.net/?p=241 We've noticed more and more promotional campaigns for places in the UK recently. The other day we were on our way from London Liverpool Street to Norfolk to visit our parents. Every time the train stopped, it seemed, there was a poster paid for by the local tourist board or ... http://ideasbrothers.net/?p=239 From Salman Rushdie to Fay Weldon, copywriters who go on to write novels are two a penny. But what about planners? Their intellectual mastery of human nature should make them great novelists. That's why we were so excited to hear about the debut novel by Robin Poynglass, Director of Warm ... http://ideasbrothers.net/?p=236 Placements are the pits, say commenters at Scamp and Gordon Comstock. But if you think it’s tough for talent to break into the UK industry, you should watch Placement Island, the brainchild of Malaysian tiger agency Pumani-18. The hugely popular reality show sees dozens of keen young teams dumped on a ... http://ideasbrothers.net/?p=234 In this cash-strapped age it's vital to make the most of precious airtime – and that's why the marketing strategy of the Energy Saving Trust is so clever. By allowing their current 60-second TV ad to repeatedly grind to a halt the Trust have made it seem to go on ... http://ideasbrothers.net/?p=232 We bumped into an extraordinary troop of Hare Krishnas in central London the other day. At first we paid no attention to their chanting, but as the procession went past a strange higher-state-of-consciousness enveloped us, and we had to stop and get our camera phones out. It's hard to describe ... http://ideasbrothers.net/?p=230